Alternatives to Diamond Engagement Rings

Friday 15th June 2018 - Della Bentham

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Alternatives to Diamond Engagement Rings

Diamonds may be considered the traditional choice for engagement rings, but that hasn't always been the case. We take a look at some beautiful and thoughtful alternatives.

When it comes to engagement rings, diamonds are the default stone of choice, but for those that want something a little different there are lots of other beautiful stones out there to consider.

 

With so many beautiful stones out there, why are diamonds the traditional option?

 

The very first diamond engagement ring on record was commissioned by Archduke Maximillian of Austria in 1477. Back then diamonds were extremely rare and expensive, this sparked a fashion among European aristocracy and nobility.

 

So, originally diamond engagement rings were only for the very wealthy. Then during the 19th Century, miners began discovering large amounts of diamonds in South Africa. Diamonds went from being scarce and expensive to something that was readily available.

 

The fact that we instantly think of diamonds when it comes to engagement rings, is actually a very clever marketing ploy that only came about in the 20th Century believe it or not.

 

Mine owners soon realised that flooding the market would consequently reduce the price of diamonds, so they began controlling the supply of them. In 1888 several large South African mines merged forming De Beers Consolidated Mines Ltd. In 1938 the price of diamonds had been in decline for nearly twenty years. De Beers decided to contact a New York advertising agency to help convince American’s that they ‘needed’ diamonds in their lives, despite the downturn in the economy.

 

They managed to pull it off, and the campaign is arguably one of the most successful advertising campaigns of all time. N.W. Ayer, the advertising agents got the biggest stars in Hollywood wearing diamonds and implemented the timeless slogan that you undoubtedly think of when you think of diamonds; ‘a diamond is forever.’

 

Sales of diamonds shot up 50 per cent and within twenty years eighty per cent of American brides had a diamond engagement ring.  

 

So, what other options are there?

 

The most important thing is finding something that the lady in your life will love and cherish, wearing for many years to come. In order to do this, you should think about them and pick something that shows how well you know them.

 

It could be their favourite colour, their birthstone, something that reminds you of a special memory the two of you share or perhaps something that compliments their beauty. Having particular reasons for your choice will ensure the ring becomes even more treasured by its recipient.

 

Image

Stone

Colour

Birthstone?

Meanings

 

Garnet

Red

January

Legend has it Garnet protects its owners from any accidents they may encounter throughout life.

 

 

Amethyst

Purple

February

The ancient Greeks & Romans believed Amethyst warded off intoxication.

 

Aquamarine

Blue / Green

March

This stone is said to calm waves & keep sailors safe. It symbolises youth, hope, and fidelity.

 

Emerald

Green

May

Emeralds symbolise love and rebirth and have long been associated with royalty & status.

 

Alexandrite

Green to Red

June

This beautiful stone changes colour from green to red making it one of the rarest and prized stones available. “emerald by day, ruby by night”

 

Pearl

White / Cream / Peach / Green / Pink / Black

June

Pearls symbolise wisdom acquired through experience. They are believed to attract wealth and luck as well as offer protection

 

Ruby

Red

July

Those who wear rubies are believed to have great fortune & wealth.

 

Peridot

Lime Green

August

It is believed that Peridot brings magical and healing capabilities to those wearing it.

 

Sapphire

Blue

September

A popular alternative engagement ring choice, sapphires represent honesty, loyalty & trust.

 

Opal

Kaleidoscope of Colours

October

Known as the Queen of Gems, the Romans believed Opal to be the most precious & powerful gemstone. The Bedouins thought opals contained lightning that fell from the sky.

 

Topaz

Blue

November

Topaz is a symbol of love and affection.

 

Citrine

Yellow / Orange - Brown

November

Known as the Success Stone or Merchants Stone, Citrine is said to bring wealth & Abundance to its wearer.

 

Tanzantite

Blue / Purple

December

A relatively newly discovered stone, Tanzanite can only be found in one place on earth making it pretty special.

 

Turquoise

Turquoise

December

Turquoise is one of the oldest & most regarded stones of all.

 

Lapis Lazuli

Blue

N/A

One of the most sought-after stones, Lapis Lazuli symbolises royalty and honour, gods and power, spirit and vision.

 

Diamonds are the birthstone for those born in April and are of course a timeless and elegant choice. We just wanted to demonstrate the abundance of options available before you make the big decision. Whatever stone you chose and whatever the reasons you chose it we hope she loves it.